A well-prepared business plan anticipates likely opportunities and obstacles that may impact the success of a business venture. This online self-paced course outlines what a business plan is and how to develop one from idea to implementation, including how to measure, monitor and assess its effectiveness. Participants will examine the components of a business plan, learn how to carry out internal and external analyses, and review the activities involved in coordinating the plan's implementation.
- defining a business plan
- conducting a SWOT (strengths, weaknesses, opportunities and threats) analysis
- developing an action plan
- measuring, monitoring and assessing implementation success